Latest News

 

New GDPR functionality in Bransom’s bsmart business management software
29 May 2018

The recent introduction of the GDPR  has meant a great deal of work for any company that holds and processes data on its staff, customers and suppliers, and we've been proactively developing new features that will help our customers reach compliance with the new legislation.

For retailers, the GDPR has meant an evaluation of what data they hold on their customers, how they track their consent to receive marketing communications, and what to do if an individual requests a copy of any data held or wishes to have their data deleted.

To help manage these new requirements and requests, we have enhanced the data management facilities within bsmart2 to allow the extract and printing of all of a customer’s details, and deletion of that customer data if required together with an audit trail of those actions and new methods of gathering consent for marketing.

At point-of-sale, a pop-up window appears when a new customer is created to remind the counter staff to ask for the customer’s consent to marketing, by email, post, telephone, SMS or other method. For existing customers, staff can be prompted to update consent if a purchase is made after a set period of time. Custom text can be added to guide the operator through the consent process, such as privacy policies and unsubscribe methods.

Within bsmart, the Customer Marketing module has new functions to enable the retailer to give a customer a copy of all the personal data held on the system. That data may be deleted (complete with audit trail) or amended to the customer’s request.

 

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Hannah Bettambeau of David Christopher is April's winner of the NAJ Jet 1 Award.,
25 May 2018

Congratulations to Hannah Bettambeau of David Christopher Ross-on-Wye, April's winner of the NAJ Jet 1 Award.

 

Congratulations to Kayleigh Hammett of LMG Bath, winner of March's NAJ Jet 1 Award
25 Apr 2018

Congratulations to Kayleigh Hammett of LMG Bath, winner of March's NAJ Jet 1 Award

 

Bransom Celebrates the NAJ's Jet 1 Winners at Goldsmiths Hall
20 Mar 2018

The glittering Goldsmith's Hall in London was the venue for the recent NAJ's 2018 Education Awards, where our Managing Director Chris Garland presented certificates to all the 2017 winners of the NAJ's Jet 1 Project Award.

For the full story, see http://www.naj.co.uk/en/Industry-news-/naj-news.cfm/naj-education-awards-2018

 

 

February's NAJ Jet 1 Winner - Laura Gatenby of Chisholm Hunter, Warrington
20 Mar 2018

Congratulations to Laura Gatenby, February's winner of the Bransom-sponsored NAJ Jet 1 Project Award!

 

Kickstarting 2018's NAJ Jet 1 Award Winners - congratulations Georgia Crane of Goldsmiths, Cochester
20 Mar 2018

Kickstarting 2018's NAJ Jet 1 Award Winners - Georgia Crane of Goldsmiths, Cochester  wins the NAJ Jet 1 Project Award for January, congratulations!

 

Fern Lockley of F Hinds, Shrewsbury - winner of December's NAJ Jet 1 Award.
20 Mar 2018

Congratulations to Fern Lockley of F Hinds, Shrewsbury, on winning the Bransom-sponsored NAJ Jet 1 Award for December!

 

November's NAJ Jet 1 Award Winner - Sinead Rispin of Beaverbrooks Aberdeen, many congratulations!
20 Mar 2018

November's NAJ Jet 1 Award Winner - Sinead Rispin of Beaverbrooks Aberdeen, many congratulations!

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